Mansions new market strategy

3rd October, 2007

According to sources close to Mansion they will be focusing on its Casino and Poker operations ahead of sports betting and will also be looking to a multi-brand strategy. The source said They have chosen a strategy of running with lots of brands, things like Mansion88. They have said they are going to focus on poker and casino. They are definitely bringing some money to the table. Mansions recently denied rumours that it would be closing its betting exchange. A company spokesperson said at the time We have recently reduced the markets offered on the exchange. This was a decision taken by the business to allow us to refocus our efforts on more limited markets in order to give these our full attention.

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